About Our Team

Based in beautiful Fort Collins, Colorado, we are dedicated to helping our clients worldwide connect with customers at every phase of their journey—from discovery to loyal superfans.

Ashley has over 20 years of experience in brand and marketing strategy, marketing research, partnership development, sales, and public speaking. She specializes in audience intelligence, using AI-driven research platforms years before LLMs became an everyday tool.

Ashley holds a master’s degree in intercultural studies and a certification in Digital Marketing Strategies: Data, Automation, AI & Analytics from the Northwestern University Kellogg School of Executive Education. She’s worked with clients in the education, technology, construction and development, senior healthcare, service-based businesses, consultancies, mental health, cross-cultural, and legal fields.

When not in the office nerding out over research, Ashley enjoys coffee, exploring the Rocky mountains, and spending time with her husband, two sons, and their adorable dog Amelia.

Mike has spent his career within industry-leading media and market research businesses, making him a card-carrying insights nerd with a storyteller’s passion for translating complex offerings into clear brand narratives, smart campaigns, and full pipelines. At Clarion Blue, Mike builds strategic, client-centric demand- and lead-gen programs that turn prospect curiosity into meaningful client conversations.

Mike’s professional experience includes 25+ years experience of B2B marketing leadership, including branding, strategic and go-to-market campaign planning, product marketing, and demand generation across research and insights, media and creative agencies, media data and automated insights platforms, and healthcare intelligence firms. In his career, Mike has built programs and teams that delivered thousands of qualified leads and influenced multimillion-dollar pipeline across owned, earned, and paid media, and launched first-of-their-kind in-house and client campaigns, commercial activation programs, and global messaging architecture.

Outside of work, Mike’s natural habitat is a bookstore or concert, whether in his home state of Illinois or somewhere further afield he tracks his TBR, show setlists, and attendance stats with the same rigor he brings to a campaign dashboard.

Based in the Chicago area, Toni brings nearly 25 years of content strategy, copywriting, and copy editing experience to the Clarion Blue team. A writer at heart, Toni is a rare combination of wordsmith and people person. As Account Director, she works closely with our client and agency teams to develop, monitor, and execute integrated strategies and campaigns that meet their goals. As Lead Strategist, Toni works with our team of creative pros to develop and manage brand and content strategies for our clients.

Toni has worked with major publications and brands including Disney, Outside, KitchenAid, AT&T, and Lenovo. An attorney by training and certified mediator, she’s led content strategy projects for higher education, nonprofit, and travel and tourism clients.

When not wrangling client projects, Toni enjoys spending time in nature, hosting family game nights, writing essays and fiction, and collecting amusing phrases.

Kelly brings 25 years of content, brand, and marketing strategy, as well as copywriting and brand development to the team. She’s worked with B2B brands and service industries, including construction and mining, law, agriculture, manufacturing, SaaS, and tourism, as well as higher education and consumer brands that include Hoover, Duck, KitchenAid, Little Tikes, and Step2.

Kelly has a knack for uncovering, developing, and telling brand narratives that help grow business and brand authority. With more than a decade of experience as a graphic designer in the magazine industry, at publications including Time, Family Circle, and Reader’s Digest, Kelly writes with an eye for how words and visuals work together to tell impactful brand stories. She understands the production side of marketing and is a strong bridge between clients and the creative team, helping everyone understand goals, timelines, and milestones.

In her analog life, Kelly writes fiction and poetry, tries to keep up with a garden, and hikes in the Cuyahoga Valley National Park.

Kevin is a strategic and technical thinker with excellent attention to detail. With 20 years of experience in web development and digital marketing, he applies his in-depth technical knowledge to help our clients reach their customers online.

Kevin holds a degree in computer science from Colorado State University and is Google Ads and Google Analytics certified. He provides technical Search Engine Optimization (SEO) and Generative Engine Optimization (GEO) services including keyword research, AI visibility and technical website audits, on-page SEO and GEO plans, and more. His industry experience spans a wide range of businesses, including B2B professional services, small and local service businesses, and e-commerce.

Kevin has a green thumb that offers a welcome respite from screen time, and he makes a killer pizza from scratch.

Mike loves building systems that help people do their best work. Whether he’s untangling a technology issue, improving internal processes, or making sure payroll runs on time, he’s happiest when everything behind the scenes works exactly as it should. Mike oversees the firm’s operations, including finance, accounting, payroll, human resources, information technology, and business administration, while partnering on the company’s long-term strategy and growth.

A lifelong educator and technology leader, Mike combines a background in information systems, organizational leadership, and business operations to solve complex challenges with practical, data-driven solutions.

When he’s not optimizing workflows or solving the next operational puzzle, you’ll likely find him mentoring a high school robotics team, tinkering with technology, exploring the mountains with his family, or convincing people that spreadsheets can actually be fun.

Starla is a systems-minded strategist who enjoys turning big ideas into clear, actionable plans. As Clarion Blue’s COO, she brings structure to the work happening behind the scenes, helping keep projects, people, and priorities moving forward. With experience across operations, marketing, client success, and business strategy, Starla is skilled at identifying gaps, simplifying processes, and creating systems that help teams work more effectively.

Outside of work, Starla enjoys spending time with her family and embracing Colorado life through skiing, biking, swimming, and plenty of time outdoors.

Shari is passionate about helping people and brands achieve their goals. After several years of working with social justice and nonprofit organizations, she decided to put her organizational and creative skills to work at Clarion Blue.

In addition to managing client accounts, Shari works closely with our clients on research, copywriting, editing, proofreading, graphic creation, social media management and community engagement on social media platforms. She has extensive experience working with nonprofit and social good organizations, and sits on the board for Ezer Rising, helping facilitate growth strategy for the organization.

In her free time, Shari enjoys spending time with her husband and beloved pets, reading good books, and having great conversations over coffee.

Tracy has a talent for turning complex ideas into clear, compelling stories. She thrives on crafting marketing plans that deliver real results. From strategizing campaigns to creating graphics and content that connect with audiences, she’s passionate about making an impact.

Tracy holds a B.A. in Business Operations and Information Management from CU Boulder, and a M.S. in Integrated Marketing Communications from Northwestern University (2026). With experience in everything from SaaS implementations for big corporations to nonprofits, she knows how to tailor content for any audience.

Outside of work, you’ll find Tracy sipping tea on a lazy Sunday, enjoying the great outdoors, or dancing the night away at a Beyoncé concert.

Charlie has spent the last 20+ years in Design & UX consulting, working with brands such as FedEx, Southwest Airlines, Dell, and a host of lesser-known, but equally fascinating companies in the healthcare, finance, and automotive industries.

He has lead teams of designers and researchers on complex enterprise software projects, from interviews with users on factory floors, through designing the tools they will use eight hours a day, and he is just as comfortable tucking in for a day of logo design. By combining established design principles with observed user behavior, Charlie has helped design solutions for clients that not only delighted their customers, but uncovered insights that improved areas of their business that weren’t part of the brief.

When he’s not working, Charlie is either photographing the weathered paint on a curb, spending time with family, or hosting a monthly Art Club at his local library.

Veronica is a true creative at heart who loves color, great design, and the beauty of a cohesive brand. She has 15+ years of extensive experience in graphic design, branding, art direction, photography, marketing, and communications for a large publishing company and businesses of all sizes.

As a detailed planner with a Bachelor’s Degree in Fine Art (Graphic Design emphasis), Veronica has a unique combination of project/timeline management skills and creativity, strong interpersonal skills, with a passion for learning about peoples’ stories and the “why” behind each project.

During her free time, Veronica loves iced coffee, thrifting, planning detailed family vacations, taking personality tests, and spending time with her family.

With a unique combination of artistic passion and business acumen, Jono Edwards brings client stories to life. His experience ranges from lead UX/UI design on web and mobile applications to television commercial production, brand development, retail packaging design, motion graphics and more. His skills encompass design, illustration, photography, videography, editing, sound design, and animation.

Jono holds a certificate in Graphic & Web Design from Boston University and Bachelor’s in Business Economics from The University of California Santa Barbara.
His career path is rooted in biotech startups where he gained invaluable experience marketing medical robotics and gaining FDA drug approval for a Phase 1 clinical trial in cancer.

When off the clock, Jono enjoys playing music, getting outside in the mountains or ocean, competing on the basketball court and being with family.

Megan is a self proclaimed startup junkie who focuses on building the products, teams, and systems that help companies scale from $0 to $20 Million in ARR. She is a passionate team builder and mentor who loves to bring people from different backgrounds together to develop innovative solutions to problems no one else has thought to solve. A committed generalist, Megan has held executive roles leading revenue, customer success, product and operations teams.

Although Megan grew up in the upper Midwest, she decided to permanently opt out of winter as soon as it was feasible and now lives in San Diego. She is a die hard fan of the Green Bay Packers, San Diego Wave and San Diego Padres. She loves spending time biking, traveling, and experimenting with new recipes in her kitchen.

With extensive experience taking unprofitable businesses and making them profitable and outstanding places to work, Kendall is a master at managing client accounts. She is a firm believer that strong relationships create the foundation for success in business and in life. As a former business owner with a background in marketing, PR, and entrepreneurship, Kendall thrives on helping clients achieve their goals through various marketing strategies and channels. Kendall has been married to her husband for 16 years and together they have an 8 year old son, and a 10 year old labradoodle who are best friends.