Marketing Research

Without marketing data, your strategy draws from opinions and assumptions rather than customer insights and motivations – which can cause you to miss your biggest market segments.

The right data will tell you exactly who your customers are, where to find them, and what they want. When paired with your own experience and knowledge, your brand strategy has a solid foundation to create targeted marketing that leads to business success!

Clarion Blue uses proprietary data-gathering and analysis techniques including brand and marketing audits, competitive analysis, story mapping and more. Check out our audience report page—part of our secret sauce!

These processes and techniques will get you:

Data isn’t useful unless you can apply it to tell relatable stories placed where your customers will see them.

Clarion Blue’s research team treats customer data and insights like the toy in the cereal box—nothing will stop us from digging for that coveted prize.

After excavating data and insights, we examine it from every angle to translate and organize it until the details and story of your customers become clear, such as:

Once we’ve gathered these customer insights, we can take the next steps to turn these insights into actionable marketing strategies.

Let us introduce you to your new secret sauce—
and the technical expertise that sets Clarion Blue apart from other marketing agencies.

Using AI and machine learning, we can generate social intelligence insights about your target audiences…in a matter of minutes.